What is Social Media?

Wikipedia describes "social media" as the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings.

Hmmmm. That doesn't seem to clear things up too much. But there's good news — The 60 Second Marketer has a video called "What is Social Media and Why Should I Care?"

In a little over 60 seconds, you can find out what experts like Toby Bloomberg and Kevin Nalts have to say about social media and how you can use it to connect with your customers.

Check it out. It's worth it.